Introduction to Coupons

by Kristi on November 7, 2010

Welcome to my NEW Introduction to Coupon series! I invite you to join me as I share useful information when it comes to saving money by using coupons.

Do you ever wonder what happens to it once it is redeemed?

A coupon is a document (can be paper or digital) created by a store or a manufacturer that can be redeemed for a specific amount of money toward the purchase of a product or service at a retail establishment.

When a manufacturer coupon is redeemed, the purchaser and the store which receives the coupon are both getting something for it. Here is what I mean:

Say you clip a paper manufacturer coupon good for .25 off the purchase of a bottle of juice.  The cashier will ring up the juice, scan the coupon bar code, and the coupon value will be deducted from the purchase.

The store in which that coupon was redeemed will mail off that .25 coupon to their company’s headquarters (or to a “middle man” clearing house agency) and will be reimbursed from the manufacturer of that particular coupon.Yes, they may have to pay to have the coupons sent from the store, but if  you read the fine print on the coupon, you will see that they are also reimbursed for this (usually .08)!

If you have a store that doubles or triples the value of a coupon, you are very lucky!  The store is actually taking a little of a loss on that sale.  It is only being reimbursed for the face value (plus the shipping fee).

Want to know what all the numbers in a Coupon’s Bar Code really mean? Read more about How to Read a Coupon Barcode

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